From October 29 to November 2, the SÔROKO Festival left a lasting impression with its festive atmosphere and collective energy. As a true tribute to the region’s cultural richness and creativity, the event proudly revived the culture and traditions of the Betsimisaraka people.

The carnival lit up the streets with a thousand colors, featuring costumes made from local artisanal products. Traditional games and sporting activities brought people together in a warm spirit of unity and conviviality, bringing this first edition of SÔROKO to life.

The festival’s name comes from a traditional utensil, similar to a spoon, made from ravinala or longoza leaves and used during ceremonies such as the Tsaboraha a strong symbol of tradition and respect, and a true source of pride for the Betsimisaraka people.

More than just an event, SÔROKO is establishing itself as the region’s new major cultural gathering, celebrating a blessed land known for the Masoala forests, its exceptional biodiversity, and the hospitality of its inhabitants all while strengthening community bonds and contributing to tourism promotion and the dynamism of the local economy.